Conference Objectives
- Examine the role of artificial intelligence and machine learning in reshaping personalized marketing ecosystems at scale
- Critically assess the ethical dimensions of data collection, consumer privacy, and algorithmic targeting in modern campaigns
- Showcase peer-reviewed empirical research advancing knowledge in digital advertising effectiveness and attribution modeling
- Bridge the gap between academic theory and real-world marketing technology deployment across diverse industry verticals
- Cultivate an international network of researchers, strategists, and technologists committed to advancing the digital marketing discipline
- Explore the convergence of immersive technologies (AR, VR, and the metaverse) with brand storytelling and consumer engagement
Who Should Attend
This edition is planned for faculty researchers, MarTech product managers, behavior analysts, and doctoral students.
- Digital marketing researchers and academic faculty publishing in advertising and consumer technology
- Marketing technology (MarTech) product managers and platform architects
- Chief marketing officers and senior brand strategists navigating digital transformation
- Data scientists and analysts specializing in consumer behavior modeling and campaign attribution
- Social media strategists and content performance specialists
- E-commerce entrepreneurs and digital growth consultants
- Graduate and doctoral students conducting research in marketing, communications, or information technology
Select Ticket Type
Whether you are joining as a presenting researcher, an industry practitioner, or an early-career scholar, the 40th International Conference on Digital Marketing and Technology offers a registration tier designed to match your participation goals and budget. All listed ticket prices are fully inclusive of applicable taxes, ensuring complete transparency with no unexpected charges at checkout. We invite you to review the available options and select the package that best supports your Oakville conference experience.
Registration Fees
- Early Bird Author Registration – US$499 For authors keen on availing a $100 discount on the regular registration fee, early bird registration is recommended.
- Regular Author Registration – US$599 If the early bird deadline has been missed, authors can opt for the regular registration process.
- Listener Registration – US$499 Individuals interested in attending the conference to expand their knowledge and network can register as listeners.
What Registration Includes
- Admission to the conference sessions
- Conference materials
- Presentation opportunity for eligible authors and speakers
- Certificate of participation or presentation for eligible registered participants
- Networking access
- Conference photo session
- Official registration confirmation
- Invitation letter support for eligible registered participants
- Refreshments or meal items as confirmed in the final venue package
Invitation Letter Support
Upon successful registration for the 40th International Conference on Digital Marketing and Technology, attendees may formally request an official invitation letter from the conference secretariat. This document confirms your registration status, the dates and location of the event in Oakville, Canada, and is issued on conference letterhead to support any administrative or institutional requirements you may have.
Invitation letters are typically processed within three to five business days of a verified registration payment and are delivered electronically to the email address provided during sign-up.
Please note that while the conference secretariat is pleased to provide an official invitation letter as a courtesy to registered delegates, this document is intended solely to confirm your participation in the academic event. The issuance of an invitation letter does not guarantee, influence, or constitute any assurance of visa approval; all visa applications remain entirely subject to the assessment and decisions of the relevant immigration and border authorities of Canada.
Before You Register
- Registration fees are non-refundable and cannot be transferred to another person. If your visa is refused, you get 50% off one new registration for a later edition in your name.
- Your invitation letter is emailed within 3 to 5 business days after your payment is verified.
- You arrange your own visa, travel and accommodation.
Call for Papers – 40th International Conference on Digital Marketing and Technology
Scholars, practitioners, and innovators are invited to submit original work that advances the frontiers of digital marketing science and marketing technology application. The 40th edition welcomes contributions spanning quantitative studies, qualitative analyses, case-based research, and conceptual frameworks that push the discipline forward.
Accepted work may be considered for the conference proceedings where applicable and is presented during the event in Oakville, Canada.
Suggested Submission Topics:
- AI-driven personalization and recommendation engines
- Programmatic advertising and real-time bidding
- Influencer marketing ROI measurement
- Voice search and conversational commerce
- Customer journey mapping and omnichannel attribution
- Augmented reality in retail and brand activation
- Social commerce and shoppable media trends
- First-party data strategies post-cookie deprecation
- Neuromarketing and digital consumer psychology
- Blockchain applications in ad transparency
- Generative AI in content creation and SEO
- Marketing automation and CRM integration
Paper and Abstract Submission
Authors are invited to submit abstracts, research papers, case studies, review papers or professional practice presentations.
All submissions are reviewed before acceptance. Submitted work should be original and not previously published.
For the 40th edition, papers can cover any of the conference tracks, for example Voice search and conversational commerce, Neuromarketing and digital consumer psychology or Marketing automation and CRM integration.
| Submission Type | Description |
|---|---|
| Abstract | A concise summary of the research, case study or presentation topic |
| Full Paper | A complete academic or professional paper |
| Case Study | A practical business, management or economic case analysis |
| Review Paper | A literature-based research or industry review |
| Professional Presentation | A practice-based presentation from professional experience |
Submission Guidelines
- Submissions must be written in English.
- Submissions must be original and relevant to the conference theme.
- Abstracts should clearly describe the purpose, method, findings and relevance of the work.
- Full papers should normally be between 4 and 12 pages.
- Authors must complete registration after acceptance to confirm participation.
Peer Review Details
All manuscripts submitted to the 40th International Conference on Digital Marketing and Technology undergo a double-blind peer review process, with each submission evaluated by reviewers in the field. Reviewers assess contributions on the basis of originality, methodological rigor, relevance to the conference themes, and the clarity with which findings are communicated.
To know more about our peer review details, visit here.
Submission Form
Note: If you are interested in participating as an author, you must submit your paper through the Author Paper Submission Form before completing the payment and registration.
Best Paper Award
The Best Paper Award will be announced at the conference closing session. The winner will be rewarded with:
- Recipients of the Best Paper Award will receive a formal certificate of excellence co-signed by the conference chairs, along with prominent recognition in the official conference proceedings and across all post-event communications and digital platforms
- Winning authors gain an exclusive invitation to submit an expanded version of their recognized work to a designated partner journal, where it will benefit from an expedited editorial review process as a direct result of the award distinction
40th International Conference on Digital Marketing and Technology – May 31, 2027 – Oakville, Canada
[Registration starts 9 AM, Gate closes 9:30 AM]
| Time | Activity |
|---|---|
| 9:00 AM – 10:00 AM | Registration and networking |
| 10:00 AM – 10:20 AM | Opening remarks |
| 10:20 AM – 11:00 AM | Keynote session |
| 11:00 AM – 12:30 PM | Technical Session 1 |
| 12:30 PM – 1:30 PM | Lunch break |
| 1:30 PM – 3:00 PM | Technical Session 2 |
| 3:00 PM – 3:30 PM | Coffee break |
| 3:30 PM – 4:30 PM | Panel discussion and audience Q&A |
| 4:30 PM – 5:00 PM | Certificate distribution and photo session |
| 5:00 PM – 6:00 PM | Networking session |
Venue
To be announced.
Contact Us
3 Massey Square, East York, Ontario M4C 5L5, Canada
E-mail: [email protected]
Keynote Speaker
Keynote speaker to be announced. Focus: global transformation, leadership, innovation, and strategic growth.
Conference Terms
- Name or spelling changes to an issued invitation letter cost US$50.
- A notarized invitation letter is an optional extra service (US$100), sent within 10 business days after payment. It supports a visa application but does not guarantee approval.
Terms and ConditionsRefund PolicyNotarized Invitation Letter
Disclaimer
- The 40th International Conference on Digital Marketing and Technology welcomes submissions and participants from all academic and professional disciplines whose work intersects with digital marketing, marketing technology, or related fields; the multidisciplinary nature of the event means that perspectives from computer science, behavioral economics, communications, and beyond are equally valued alongside core marketing research.
- Submission of an abstract or full paper to the conference does not constitute guaranteed acceptance, and registration payment does not confirm a presentation slot until authors have received formal acceptance notification from the program committee; delegates are advised not to finalize travel arrangements until official acceptance has been communicated in writing.
- Registered attendees are encouraged to participate in the full conference program; however, the organizing committee cannot guarantee access to every individual session, workshop, or keynote in the event that capacity constraints, scheduling adjustments, or unforeseen circumstances require changes to the program, and session availability is managed on a first-come, first-served basis on the day.