Conference Objectives
- Examine the convergence of artificial intelligence and personalized marketing at scale across global digital platforms
- Encourage cross-disciplinary dialogue between technology engineers, marketing scientists, and brand strategists to spark innovation
- Showcase peer-reviewed research addressing emerging challenges in data privacy, consent management, and ethical digital advertising
- Accelerate knowledge transfer between academic researchers and industry practitioners working on next-generation marketing technologies
- Explore the role of immersive media, including AR, VR, and the metaverse, in reshaping consumer brand experiences
- Establish a collaborative international network committed to advancing responsible, evidence-based digital marketing practices
Who Should Attend
Sessions are relevant to digital marketing directors, PhD candidates, MarTech engineers, and e-commerce founders.
- Digital marketing directors and chief marketing officers from global and regional brands
- Academic researchers and PhD candidates specializing in marketing technology and consumer behavior
- AdTech and MarTech product developers and software engineers
- Social media strategists and content performance analysts
- Data scientists and machine learning engineers working on marketing applications
- Brand consultants and digital transformation advisors
- E-commerce entrepreneurs and growth-hacking startup founders
Select Ticket Type
The 38th International Conference on Digital Marketing and Technology offers a range of ticket types designed to suit the diverse needs of academics, industry professionals, and students. Whether you are joining us to present new research, absorb the latest industry insights, or build lasting professional relationships in Markham’s innovation hub, there is a ticket type for your goals. All listed registration fees are fully inclusive of applicable taxes, so you can plan your participation with complete financial clarity.
Registration Fees
- Early Bird Author Registration – US$499 For authors keen on availing a $100 discount on the regular registration fee, early bird registration is recommended.
- Regular Author Registration – US$599 If the early bird deadline has been missed, authors can opt for the regular registration process.
- Listener Registration – US$499 Individuals interested in attending the conference to expand their knowledge and network can register as listeners.
What Registration Includes
- Admission to the conference sessions
- Conference materials
- Presentation opportunity for eligible authors and speakers
- Certificate of participation or presentation for eligible registered participants
- Networking access
- Conference photo session
- Official registration confirmation
- Invitation letter support for eligible registered participants
- Refreshments or meal items as confirmed in the final venue package
Invitation Letter Support
The 38th International Conference on Digital Marketing and Technology is pleased to offer official invitation letters to registered delegates who require formal documentation for travel planning, institutional approval, or funding applications. These letters are issued by the conference secretariat following successful completion of the registration process and confirmation of payment, and they include all relevant event details such as dates, venue, and the delegate’s participation role.
To request an invitation letter, delegates should submit their full name as it appears on their passport, institutional affiliation, country of residence, and intended role at the conference, whether as a presenter, co-author, or general attendee. The secretariat endeavors to process all requests promptly so that delegates have adequate time to make travel and accommodation arrangements for their visit to Markham, Canada.
It is important for all applicants to understand that an official invitation letter from the conference is a supporting document only and does not in any way guarantee the issuance of a visa or entry permit by Canadian immigration authorities. Visa decisions rest solely with the Government of Canada and its designated immigration bodies, and delegates are strongly advised to initiate their visa applications well in advance through the appropriate official channels.
Before You Register
- Registration fees are non-refundable and cannot be transferred to another person. If your visa is refused, you get 50% off one new registration for a later edition in your name.
- Your invitation letter is emailed within 3 to 5 business days after your payment is verified.
- You arrange your own visa, travel and accommodation.
Call for Papers – 38th International Conference on Digital Marketing and Technology
The 38th edition invites original scholarly and applied research submissions that push the boundaries of digital marketing science and technology. Researchers, industry experts, and interdisciplinary teams are encouraged to submit work that challenges assumptions, presents novel findings, or proposes innovative frameworks for the field.
Accepted work may be considered for the conference proceedings where applicable and is presented during the event in Markham, Canada.
Suggested Submission Topics:
- AI-driven programmatic advertising systems
- Consumer data privacy and consent frameworks
- Influencer marketing performance analytics
- Omnichannel customer journey optimization
- Generative AI in content marketing
- Search engine algorithm updates and SEO impact
- Social commerce and shoppable media trends
- Neuromarketing and digital consumer psychology
- Marketing attribution modeling techniques
- Augmented reality in digital brand experiences
- Blockchain applications in ad verification
- Voice search and conversational marketing strategies
Paper and Abstract Submission
Authors are invited to submit abstracts, research papers, case studies, review papers or professional practice presentations.
All submissions are reviewed before acceptance. Submitted work should be original and not previously published.
For the 38th edition, papers can cover any of the conference tracks, for example Consumer data privacy and consent frameworks, Social commerce and shoppable media trends or Marketing attribution modeling techniques.
| Submission Type | Description |
|---|---|
| Abstract | A concise summary of the research, case study or presentation topic |
| Full Paper | A complete academic or professional paper |
| Case Study | A practical business, management or economic case analysis |
| Review Paper | A literature-based research or industry review |
| Professional Presentation | A practice-based presentation from professional experience |
Submission Guidelines
- Submissions must be written in English.
- Submissions must be original and relevant to the conference theme.
- Abstracts should clearly describe the purpose, method, findings and relevance of the work.
- Full papers should normally be between 4 and 12 pages.
- Authors must complete registration after acceptance to confirm participation.
Peer Review Details
Every full paper and extended abstract submitted to the 38th International Conference on Digital Marketing and Technology is subjected to a double-blind peer review process, evaluated by reviewers in the field. Reviewers assess submissions on the basis of originality, methodological soundness, relevance to the conference themes, and the quality of contribution to advancing knowledge in digital marketing and technology.
To know more about our peer review details, visit here.
Submission Form
Note: If you are interested in participating as an author, you must submit your paper through the Author Paper Submission Form before completing the payment and registration.
Best Paper Award
The Best Paper Award will be announced at the conference closing session. The winner will be rewarded with:
- Recipients of the Best Paper Award will receive a certificate of excellence co-signed by the conference chairs and scientific committee, along with prominent recognition across all official conference publications, the event website, and post-conference digital communications reaching the global delegate network.
- Winning authors will be invited to submit an expanded version of their awarded paper for expedited consideration in a partner peer-reviewed journal, offering a direct pathway to high-visibility publication and significantly amplified impact within the digital marketing and technology research community.
38th International Conference on Digital Marketing and Technology – May 14, 2027 – Markham, Canada
[Registration starts 9 AM, Gate closes 9:30 AM]
| Time | Activity |
|---|---|
| 9:00 AM – 10:00 AM | Registration and networking |
| 10:00 AM – 10:20 AM | Opening remarks |
| 10:20 AM – 11:00 AM | Keynote session |
| 11:00 AM – 12:30 PM | Technical Session 1 |
| 12:30 PM – 1:30 PM | Lunch break |
| 1:30 PM – 3:00 PM | Technical Session 2 |
| 3:00 PM – 3:30 PM | Coffee break |
| 3:30 PM – 4:30 PM | Panel discussion and audience Q&A |
| 4:30 PM – 5:00 PM | Certificate distribution and photo session |
| 5:00 PM – 6:00 PM | Networking session |
Venue
To be announced.
Contact Us
3 Massey Square, East York, Ontario M4C 5L5, Canada
E-mail: [email protected]
Keynote Speaker
Keynote speaker to be announced. Focus: global transformation, leadership, innovation, and strategic growth.
Conference Terms
- Name or spelling changes to an issued invitation letter cost US$50.
- A notarized invitation letter is an optional extra service (US$100), sent within 10 business days after payment. It supports a visa application but does not guarantee approval.
Terms and ConditionsRefund PolicyNotarized Invitation Letter
Disclaimer
- The 38th International Conference on Digital Marketing and Technology embraces a multidisciplinary perspective; contributions exploring relevant intersections with fields such as data science, behavioral economics, communication studies, and computer science are actively encouraged alongside core digital marketing research.
- Registration and payment alone do not constitute a confirmed place at the conference — attendance is formally confirmed only upon receipt of an official confirmation communication from the organizing secretariat, which will include event access details and scheduling information.
- Session schedules, speaker assignments, and room allocations are subject to change based on logistical requirements, and the conference organizers reserve the right to adjust programming as necessary; delegates are encouraged to monitor official communications and the conference website for the most current schedule information.