Conference Objectives
- Encourage interdisciplinary dialogue between marketing theorists and international business strategists
- Showcase empirically grounded research addressing the evolving dynamics of global trade, consumer behavior, and market entry strategies
- Provide a structured forum for early-career researchers to present findings and receive mentorship from established field leaders
- Examine the impact of geopolitical shifts, digital transformation, and sustainability mandates on multinational enterprise strategy
- Bridge the gap between academic inquiry and practitioner experience through panel discussions, case studies, and collaborative workshops
- Advance the development of inclusive, culturally informed frameworks for international marketing communications and brand management
Who Should Attend
Alongside PhD candidates and business school deans, the event serves marketing directors and international trade consultants.
- Academic researchers and professors specializing in international business, marketing, or global trade studies
- Marketing directors and brand strategists working within multinational corporations
- International trade consultants and policy advisors shaping cross-border commerce frameworks
- PhD candidates and postdoctoral fellows seeking to present and refine their research
- Entrepreneurs and startup founders scaling operations into international markets
- Government and intergovernmental representatives involved in trade promotion and economic diplomacy
- Business school deans and curriculum developers exploring emerging competencies in global marketing education
Select Ticket Type
Registration for the 36th International Conference on International Business and Marketing is available through a tiered set of ticket options designed to accommodate academics, practitioners, and students at various stages of their professional journey. Whether you are attending to present new research, expand your global network, or simply immerse yourself in the latest thinking on international business and marketing, there is a ticket type suited to your needs. All listed registration fees are fully inclusive of applicable taxes, ensuring complete transparency with no hidden charges at checkout.
Registration Fees
- Early Bird Author Registration – US$499 For authors keen on availing a $100 discount on the regular registration fee, early bird registration is recommended.
- Regular Author Registration – US$599 If the early bird deadline has been missed, authors can opt for the regular registration process.
- Listener Registration – US$499 Individuals interested in attending the conference to expand their knowledge and network can register as listeners.
What Registration Includes
- Admission to the conference sessions
- Conference materials
- Presentation opportunity for eligible authors and speakers
- Certificate of participation or presentation for eligible registered participants
- Networking access
- Conference photo session
- Official registration confirmation
- Invitation letter support for eligible registered participants
- Refreshments or meal items as confirmed in the final venue package
Invitation Letter Support
Upon successful registration, delegates to the 36th International Conference on International Business and Marketing may request an official invitation letter to support their travel arrangements to Oakville, Canada. This letter is issued on conference letterhead and confirms your registered participation, presentation role (if applicable), and the scheduled dates of the event, providing the documentation often required by embassies and consular offices when processing travel visa applications.
To receive your invitation letter, delegates must complete full payment of the applicable registration fee and submit a written request through the conference secretariat. The letter will be personalized with your name, institutional affiliation, and the specific details of your participation, ensuring it meets the standard requirements of most visa application processes for entry into Canada.
Please note that while the conference organizing committee is pleased to provide this official invitation letter as a courtesy to registered delegates, the issuance of such documentation does not guarantee the approval of a visa or travel authorization by any governmental authority. All visa decisions rest solely with the relevant embassy, consulate, or immigration body of the destination country, and applicants are encouraged to apply well in advance of the conference dates.
Before You Register
- Registration fees are non-refundable and cannot be transferred to another person. If your visa is refused, you get 50% off one new registration for a later edition in your name.
- Your invitation letter is emailed within 3 to 5 business days after your payment is verified.
- You arrange your own visa, travel and accommodation.
Call for Papers – 36th International Conference on International Business and Marketing
The 36th edition welcomes original, peer-reviewed submissions that interrogate contemporary challenges and opportunities in international business and marketing from theoretical, empirical, or practice-based perspectives. Researchers are encouraged to submit work that pushes disciplinary boundaries and contributes meaningfully to the evolving global business landscape.
Accepted work may be considered for the conference proceedings where applicable and is presented during the event in Oakville, Canada.
Suggested Submission Topics:
- Cross-border digital marketing strategies
- Multinational brand equity management
- Emerging market entry modes
- Consumer behavior across cultures
- Global supply chain disruption impacts
- International pricing and revenue strategies
- Sustainability in global marketing campaigns
- Trade policy and firm-level performance
- Export marketing and SME internationalization
- AI-driven international market intelligence
- Cultural dimensions in B2B negotiations
- Foreign direct investment and market positioning
Paper and Abstract Submission
Authors are invited to submit abstracts, research papers, case studies, review papers or professional practice presentations.
All submissions are reviewed before acceptance. Submitted work should be original and not previously published.
For the 36th edition, papers can cover any of the conference tracks, for example Cross-border digital marketing strategies, Emerging market entry modes or International pricing and revenue strategies.
| Submission Type | Description |
|---|---|
| Abstract | A concise summary of the research, case study or presentation topic |
| Full Paper | A complete academic or professional paper |
| Case Study | A practical business, management or economic case analysis |
| Review Paper | A literature-based research or industry review |
| Professional Presentation | A practice-based presentation from professional experience |
Submission Guidelines
- Submissions must be written in English.
- Submissions must be original and relevant to the conference theme.
- Abstracts should clearly describe the purpose, method, findings and relevance of the work.
- Full papers should normally be between 4 and 12 pages.
- Authors must complete registration after acceptance to confirm participation.
Peer Review Details
All manuscripts submitted to the 36th International Conference on International Business and Marketing are subjected to a double-blind peer review process, wherein the identities of both authors and reviewers remain confidential throughout evaluation. Each submission is assessed by reviewers in the field, with assessments grounded in criteria of originality, methodological rigor, theoretical contribution, and practical relevance.
To know more about our peer review details, visit here.
Submission Form
Note: If you are interested in participating as an author, you must submit your paper through the Author Paper Submission Form before completing the payment and registration.
Best Paper Award
The Best Paper Award will be announced at the conference closing session. The winner will be rewarded with:
- The recipient of the Best Paper Award will receive a certificate of excellence along with a complimentary full registration to a future edition of the conference, recognizing their outstanding scholarly contribution to the field of international business and marketing.
- Winning papers will be prominently featured in the official conference proceedings, endorsed by the scientific committee for expedited consideration in partner journals, and announced at the conference’s closing session in Oakville, providing recipients with significant visibility within the global research community.
36th International Conference on International Business and Marketing – April 24, 2027 – Oakville, Canada
[Registration starts 9 AM, Gate closes 9:30 AM]
| Time | Activity |
|---|---|
| 9:00 AM – 10:00 AM | Registration and networking |
| 10:00 AM – 10:20 AM | Opening remarks |
| 10:20 AM – 11:00 AM | Keynote session |
| 11:00 AM – 12:30 PM | Technical Session 1 |
| 12:30 PM – 1:30 PM | Lunch break |
| 1:30 PM – 3:00 PM | Technical Session 2 |
| 3:00 PM – 3:30 PM | Coffee break |
| 3:30 PM – 4:30 PM | Panel discussion and audience Q&A |
| 4:30 PM – 5:00 PM | Certificate distribution and photo session |
| 5:00 PM – 6:00 PM | Networking session |
Venue
To be announced.
Contact Us
3 Massey Square, East York, Ontario M4C 5L5, Canada
E-mail: [email protected]
Keynote Speaker
Keynote speaker to be announced. Focus: global transformation, leadership, innovation, and strategic growth.
Conference Terms
- Name or spelling changes to an issued invitation letter cost US$50.
- A notarized invitation letter is an optional extra service (US$100), sent within 10 business days after payment. It supports a visa application but does not guarantee approval.
Terms and ConditionsRefund PolicyNotarized Invitation Letter
Disclaimer
- The 36th International Conference on International Business and Marketing is an interdisciplinary platform that welcomes scholarly contributions from adjacent fields including economics, sociology, public policy, and communication studies; the inclusion of such work reflects the inherently multidisciplinary nature of global business and marketing research.
- Registration and payment of conference fees confirm a delegate’s intent to attend but do not constitute a guarantee of physical attendance; the organizing committee reserves the right to modify the program schedule, venue arrangements, or delivery format in response to circumstances beyond its reasonable control.
- Delegates are expected to attend the sessions for which they are registered and, where applicable, to present their accepted papers during the assigned time slot; failure to attend without prior written notice to the secretariat may affect eligibility for publication in the conference proceedings and consideration for any conference awards.

