Conference Objectives
- Foster cross-disciplinary dialogue between advertising practitioners and academic researchers to bridge the gap between theory and campaign execution
- Examine how artificial intelligence, programmatic media, and data ethics are fundamentally transforming the advertising ecosystem
- Provide a rigorous platform for presenting original research on consumer persuasion, brand storytelling, and integrated marketing communications
- Explore the evolving dynamics of influencer culture, social commerce, and platform-specific content strategies
- Cultivate international partnerships between marketing institutions, agencies, and universities across diverse cultural markets
- Highlight best practices in purpose-driven advertising, diversity in creative representation, and socially responsible brand communication
Who Should Attend
This conference brings together a vibrant mix of professionals, academics, and thought leaders from around the world.
- Advertising researchers and communication studies faculty from universities worldwide
- Brand managers and marketing directors seeking evidence-based strategy insights
- Creative directors and copywriters interested in research-informed storytelling approaches
- Digital media planners and programmatic advertising specialists
- PhD candidates and graduate students presenting early-stage marketing communications research
- Public relations professionals exploring the intersection of earned and paid media
- Startup founders and entrepreneurs building brand identity in competitive consumer markets
Select Ticket Type
Registration for the 24th International Conference on Advertising and Marketing Communications in Oakville offers several carefully structured options designed to accommodate academics, industry delegates, and student researchers at every career stage. Each ticket tier provides access to the full program of keynotes, parallel sessions, and networking events, so your choice depends on timing and any additional services you require. All displayed registration fees are fully inclusive of applicable taxes, so the price you see is the price you pay.
Select Tickets Type:
Author (Early Bird)
US$499 US$599
Including all taxes
Author (Regular)
US$599
Including all taxes
Listener
US$499
Including all taxes
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Registration Fees
- Early Bird Author Registration – US$499 For authors keen on availing a $100 discount on the regular registration fee, early bird registration is recommended.
- Regular Author Registration – US$599 If the early bird deadline has been missed, authors can opt for the regular registration process.
- Listener Registration – US$499 Individuals interested in attending the conference to expand their knowledge and network can register as listeners.
What Registration Includes
- Admission to the conference sessions
- Conference materials
- Presentation opportunity for eligible authors and speakers
- Certificate of participation or presentation for eligible registered participants
- Networking access
- Conference photo session
- Official registration confirmation
- Invitation letter support for eligible registered participants
- Refreshments or meal items as confirmed in the final venue package
Invitation Letter Support
Registered delegates of the 24th International Conference on Advertising and Marketing Communications may formally request an official invitation letter to support travel arrangements and institutional approval processes. This letter is issued by the conference organizing committee and confirms your accepted participation status, session details, and the event’s dates and location in Oakville, Canada.
To receive your invitation letter, delegates must first complete their conference registration and, where applicable, receive confirmation of an accepted paper or presentation. Requests are processed within a standard turnaround period, and the letter will be issued on official conference letterhead bearing the organizing committee’s details. Delegates are advised to apply well in advance of their visa or travel grant deadlines.
It is important to note that the invitation letter issued by the conference serves solely as documentation of your registration and academic participation — it does not constitute a guarantee of visa approval or entry into Canada. All visa decisions rest entirely with the relevant immigration authorities, and delegates are responsible for initiating their own applications through the appropriate consular or immigration channels.
Terms & Conditions
- Please note that all registration fees are non-refundable, non-negotiable, and non-transferable.
- Please make your own arrangements for visa (if applicable), accommodation and transportation.
- After verifying your successful payment, a regular invitation letter will be sent within 3 business days.
- Changes due to spelling or minor mistakes in the invitation letter will cost US$50.
- Invitation letter will not be provided for the Domestic Listener (Early Bird) ticket category.
Disclaimer
- The 24th International Conference on Advertising and Marketing Communications is a multidisciplinary forum; while its primary focus is advertising science and marketing communications, contributions from adjacent fields such as media studies, consumer psychology, public relations, and digital humanities are welcomed when clearly connected to core conference themes.
- Inclusion of a paper in the conference program is contingent upon at least one named author completing full registration by the designated early-bird or author registration deadline; submissions whose authors do not confirm attendance through registration may be withdrawn from the program and proceedings.
- Registered delegates acknowledge that the conference schedule is subject to revision; the organizing committee reserves the right to adjust session times, room assignments, and speaker orders, and attendance at any specific session cannot be individually guaranteed due to logistical and scheduling constraints.
Call for Papers – 24th International Conference on Advertising and Marketing Communications
The 24th edition invites scholars, practitioners, and hybrid thinkers to submit original contributions that push the boundaries of advertising science and marketing communications theory. We welcome empirical studies, conceptual frameworks, case analyses, and critical perspectives that speak to the evolving landscape of how brands and audiences connect.
Accepted work will be published in the official conference proceedings and presented during the event in Oakville, Canada.
Suggested Submission Topics:
- AI-generated advertising content ethics
- Cross-cultural brand messaging strategies
- Influencer marketing effectiveness measurement
- Programmatic advertising and consumer privacy
- Emotional appeal in digital campaigns
- Social media platform algorithm impacts
- Purpose-driven and cause-related marketing
- Integrated marketing communications planning
- Consumer behavior and persuasion models
- Neuromarketing and sensory branding
- Political advertising and public opinion
- Branded content and native advertising
Paper and Abstract Submission
Authors are invited to submit abstracts, research papers, case studies, review papers or professional practice presentations.
All submissions are reviewed before acceptance. Submitted work should be original and not previously published.
| Submission Type | Description |
|---|---|
| Abstract | A concise summary of the research, case study or presentation topic |
| Full Paper | A complete academic or professional paper |
| Case Study | A practical business, management or economic case analysis |
| Review Paper | A literature-based research or industry review |
| Professional Presentation | A practice-based presentation from professional experience |
Submission Guidelines
- Submissions must be written in English.
- Submissions must be original and relevant to the conference theme.
- Abstracts should clearly describe the purpose, method, findings and relevance of the work.
- Full papers should normally be between 4 and 12 pages.
- Authors must complete registration after acceptance to confirm participation.
Peer Review Details
Every submission to the 24th International Conference on Advertising and Marketing Communications undergoes a double-blind peer review conducted by a panel of qualified academics and senior practitioners specializing in advertising, brand communications, and related disciplines. This rigorous process ensures that only original, methodologically sound, and intellectually significant contributions are accepted for presentation and inclusion in conference proceedings.
To know more about our peer review details, visit here.
Submission Form
Note: If you are interested in participating as an author, you must submit your paper through the Author Paper Submission Form before completing the payment and registration.
To submit your author paper, visit here.
Best Paper Award
The Best Paper Award will be announced at the conference closing session. The winner will be rewarded with:
- Recipients of the Best Paper Award will receive a formally engraved certificate of excellence from the conference organizing committee, along with prominent recognition across all official conference communications, the published proceedings, and the conference’s international social media and newsletter channels
- Winning authors will be offered a featured interview or highlight profile on the conference’s official website, amplifying the reach of their research within the global advertising and marketing communications academic community and among industry professionals following the event
24th International Conference on Advertising and Marketing Communications (AMC) – July 22-24, 2027 – Oakville, Canada
[Registration starts 9 AM, Gate closes 9:30 AM]
| Time | Activity |
|---|---|
| 9:00 AM – 10:00 AM | Registration and networking |
| 10:00 AM – 10:20 AM | Opening remarks |
| 10:20 AM – 11:00 AM | Keynote session |
| 11:00 AM – 12:30 PM | Technical Session 1 |
| 12:30 PM – 1:30 PM | Lunch break |
| 1:30 PM – 3:00 PM | Technical Session 2 |
| 3:00 PM – 3:30 PM | Coffee break |
| 3:30 PM – 4:30 PM | Panel discussion and audience Q&A |
| 4:30 PM – 5:00 PM | Certificate distribution and photo session |
| 5:00 PM – 6:00 PM | Networking session |
Day 3, optional City Tour (subject to availability). Participants wishing to join must confirm in advance, as an additional fee applies. To book, please contact the organizing committee.
Disclaimer
- The 24th International Conference on Advertising and Marketing Communications is a multidisciplinary forum; while its primary focus is advertising science and marketing communications, contributions from adjacent fields such as media studies, consumer psychology, public relations, and digital humanities are welcomed when clearly connected to core conference themes.
- Inclusion of a paper in the conference program is contingent upon at least one named author completing full registration by the designated early-bird or author registration deadline; submissions whose authors do not confirm attendance through registration may be withdrawn from the program and proceedings.
- Registered delegates acknowledge that the conference schedule is subject to revision; the organizing committee reserves the right to adjust session times, room assignments, and speaker orders, and attendance at any specific session cannot be individually guaranteed due to logistical and scheduling constraints.
Venue
To be announced.
Contact Us
3 Massey Square, East York, Ontario M4C 5L5, Canada
E-mail: contact@internationalconference.ca
Keynote Speaker
Keynote speaker to be announced. Focus: global transformation, leadership, innovation, and strategic growth.
Terms & Conditions (Attendees & Sponsorships)
- Please note that all registration fees are non-refundable, non-negotiable, and non-transferable.
- Please make your own arrangements for visa (if applicable), accommodation and transportation.
- After verifying your successful payment, a regular invitation letter will be sent within 3 business days.
- Changes due to spelling or minor mistakes in the invitation letter will cost US$50.
- Invitation letter will not be provided for the Domestic Listener (Early Bird) ticket category.
Terms & Conditions (Notarized Invitation Letter)
- Voluntary Service: The provision of a Notarized Invitation Letter is an additional, voluntary service not directly linked to the main conference event.
- No Guarantee of Visa Approval: While this letter carries weight in many jurisdictions, its possession does not guarantee visa approval. The respective consulate or embassy determines visa approval.
- Non-refundable Service: The US$100 fee for the Notarized Invitation Letter is fixed and non-refundable, irrespective of whether the visa is approved or denied.
- Acceptance of Terms: You acknowledge and agree to these terms by requesting a Notarized Invitation Letter.
- Amendments to Terms: We reserve the right to change these terms at any point without notice.
- Processing Time: Upon verification of payment, a Notarized Conference Invitation Letter will be sent within 10 business days.
Disclaimer
- The 24th International Conference on Advertising and Marketing Communications is a multidisciplinary forum; while its primary focus is advertising science and marketing communications, contributions from adjacent fields such as media studies, consumer psychology, public relations, and digital humanities are welcomed when clearly connected to core conference themes.
- Inclusion of a paper in the conference program is contingent upon at least one named author completing full registration by the designated early-bird or author registration deadline; submissions whose authors do not confirm attendance through registration may be withdrawn from the program and proceedings.
- Registered delegates acknowledge that the conference schedule is subject to revision; the organizing committee reserves the right to adjust session times, room assignments, and speaker orders, and attendance at any specific session cannot be individually guaranteed due to logistical and scheduling constraints.

