Conference Objectives
- Examine the intersection of data-driven advertising and authentic human storytelling in contemporary brand communications
- Showcase new research on consumer psychology, persuasion theory, and attention economics in digital environments
- Encourage collaborative dialogue between academic researchers and industry practitioners shaping the future of marketing communications
- Critically evaluate ethical dimensions of targeted advertising, algorithmic influence, and privacy-conscious campaign design
- Highlight case studies demonstrating measurable impact across integrated marketing channels
- Cultivate an international community of scholars committed to advancing the theoretical and applied foundations of advertising studies
Who Should Attend
Expect to meet university faculty, brand strategists, PR executives, and creative directors from advertising agencies.
- Advertising researchers and university faculty exploring brand communication theory
- Marketing communications directors and brand strategists from multinational corporations
- Digital marketing professionals specialising in programmatic and performance-based advertising
- Public relations and corporate communications executives
- PhD candidates and postgraduate students in marketing and media studies
- Creative directors and content strategists from advertising agencies
- Media planners, platform specialists, and martech solution providers
Select Ticket Type
Securing your place at the 22nd International Conference on Advertising and Marketing Communications is straightforward: simply select the registration category that best reflects your professional status and participation needs. Whether you are an early-career researcher, an established academic, or an industry professional, we have tailored options designed for your participation. All listed registration fees are fully inclusive of applicable taxes, so the price you see is the price you pay.
Registration Fees
- Early Bird Author Registration – US$499 For authors keen on availing a $100 discount on the regular registration fee, early bird registration is recommended.
- Regular Author Registration – US$599 If the early bird deadline has been missed, authors can opt for the regular registration process.
- Listener Registration – US$499 Individuals interested in attending the conference to expand their knowledge and network can register as listeners.
What Registration Includes
- Admission to the conference sessions
- Conference materials
- Presentation opportunity for eligible authors and speakers
- Certificate of participation or presentation for eligible registered participants
- Networking access
- Conference photo session
- Official registration confirmation
- Invitation letter support for eligible registered participants
- Refreshments or meal items as confirmed in the final venue package
Invitation Letter Support
The organising committee of the 22nd International Conference on Advertising and Marketing Communications is pleased to provide official invitation letters to registered delegates who require documentation for travel or institutional purposes. Once your registration and payment have been successfully confirmed, you may request a personalised invitation letter through the conference secretariat, which will be issued promptly via email in a format recognised by most institutions and travel authorities.
Invitation letters include key conference details such as the event dates, venue location in Oakville, Canada, the delegate’s name and registration status, and the official conference title. These documents are intended to support delegates in obtaining institutional approval for travel funding, presenting proof of professional engagement to their organisations, or fulfilling administrative requirements related to international conference attendance.
Please note that while the conference invitation letter is an official document issued by the organising body, it does not in any way guarantee the issuance of a visa or entry permit by Canadian immigration authorities or the embassy of any country. Visa decisions rest solely with the relevant government bodies, and delegates are strongly encouraged to begin their visa application process as early as possible and to consult the official Canadian immigration website for the most accurate and up-to-date requirements.
Before You Register
- Registration fees are non-refundable and cannot be transferred to another person. If your visa is refused, you get 50% off one new registration for a later edition in your name.
- Your invitation letter is emailed within 3 to 5 business days after your payment is verified.
- You arrange your own visa, travel and accommodation.
Call for Papers – 22nd International Conference on Advertising and Marketing Communications
We warmly invite scholars, industry researchers, and communications practitioners to submit original contributions that advance knowledge across the advertising and marketing communications landscape. Submissions are reviewed through a double-blind peer review process, and authors of accepted papers will present their work in Oakville.
Accepted work may be considered for the conference proceedings where applicable and is presented during the event in Oakville, Canada.
Suggested Submission Topics:
- Programmatic advertising and real-time bidding
- Influencer marketing effectiveness and authenticity
- Cross-cultural advertising adaptation strategies
- Consumer behaviour and brand persuasion
- AI-generated content in brand campaigns
- Social media storytelling and engagement metrics
- Ethical advertising and responsible communications
- Integrated marketing communications planning
- Neuromarketing and emotional response research
- Privacy regulations and targeted advertising
- Out-of-home and experiential campaign design
- Political advertising and public discourse
Paper and Abstract Submission
Authors are invited to submit abstracts, research papers, case studies, review papers or professional practice presentations.
All submissions are reviewed before acceptance. Submitted work should be original and not previously published.
For the 22nd edition, papers can cover any of the conference tracks, for example Consumer behaviour and brand persuasion, Integrated marketing communications planning or Neuromarketing and emotional response research.
| Submission Type | Description |
|---|---|
| Abstract | A concise summary of the research, case study or presentation topic |
| Full Paper | A complete academic or professional paper |
| Case Study | A practical business, management or economic case analysis |
| Review Paper | A literature-based research or industry review |
| Professional Presentation | A practice-based presentation from professional experience |
Submission Guidelines
- Submissions must be written in English.
- Submissions must be original and relevant to the conference theme.
- Abstracts should clearly describe the purpose, method, findings and relevance of the work.
- Full papers should normally be between 4 and 12 pages.
- Authors must complete registration after acceptance to confirm participation.
Peer Review Details
All submissions to the 22nd International Conference on Advertising and Marketing Communications undergo a double-blind peer review process, in which the identities of both authors and reviewers remain confidential to ensure impartial evaluation. Each manuscript is assessed by reviewers in the field, who provide structured feedback to support authors in refining their contributions.
To know more about our peer review details, visit here.
Submission Form
Note: If you are interested in participating as an author, you must submit your paper through the Author Paper Submission Form before completing the payment and registration.
Best Paper Award
The Best Paper Award will be announced at the conference closing session. The winner will be rewarded with:
- Recipients of the Best Paper Award will receive a certificate of excellence and a featured highlight in the official conference proceedings, amplifying the visibility of their research within the global advertising and marketing communications community
- Award-winning authors will be recognised at the closing session and offered a dedicated promotional spotlight across the conference’s official digital channels and partner networks, extending the reach and impact of their scholarship well beyond the event itself
22nd International Conference on Advertising and Marketing Communications – June 19, 2027 – Oakville, Canada
[Registration starts 9 AM, Gate closes 9:30 AM]
| Time | Activity |
|---|---|
| 9:00 AM – 10:00 AM | Registration and networking |
| 10:00 AM – 10:20 AM | Opening remarks |
| 10:20 AM – 11:00 AM | Keynote session |
| 11:00 AM – 12:30 PM | Technical Session 1 |
| 12:30 PM – 1:30 PM | Lunch break |
| 1:30 PM – 3:00 PM | Technical Session 2 |
| 3:00 PM – 3:30 PM | Coffee break |
| 3:30 PM – 4:30 PM | Panel discussion and audience Q&A |
| 4:30 PM – 5:00 PM | Certificate distribution and photo session |
| 5:00 PM – 6:00 PM | Networking session |
Venue
To be announced.
Contact Us
3 Massey Square, East York, Ontario M4C 5L5, Canada
E-mail: [email protected]
Keynote Speaker
Keynote speaker to be announced. Focus: global transformation, leadership, innovation, and strategic growth.
Conference Terms
- Name or spelling changes to an issued invitation letter cost US$50.
- A notarized invitation letter is an optional extra service (US$100), sent within 10 business days after payment. It supports a visa application but does not guarantee approval.
Terms and ConditionsRefund PolicyNotarized Invitation Letter
Disclaimer
- The 22nd International Conference on Advertising and Marketing Communications welcomes submissions and participants from all disciplines whose work intersects with advertising, marketing communications, media studies, consumer research, or related fields — the conference is intentionally multidisciplinary in scope and encourages cross-domain scholarship.
- Inclusion of a paper in the conference programme and proceedings is contingent upon at least one author completing full registration and payment by the stated deadline; papers whose authors do not confirm attendance through registration will be withdrawn from the programme.
- Registered delegates are encouraged to attend all scheduled sessions, keynote addresses, and networking events; however, the organising committee cannot guarantee access to specific sessions in the event of capacity limitations, scheduling changes, or unforeseen circumstances beyond the committee’s control.