Conference Objectives
- Advance academic discourse on the evolving dynamics of international market entry and expansion strategies
- Bridge the gap between empirical research and real-world application in multinational marketing campaigns
- Cultivate cross-disciplinary dialogue connecting trade economics, consumer psychology, and digital commerce
- Provide a structured platform for early-career researchers to present findings alongside established global business scholars
- Examine regulatory, cultural, and geopolitical variables shaping international business decision-making in 2027
- Build long-term collaborative networks between universities, corporations, and policy institutions across continents
Who Should Attend
Researchers in trade and marketing, MBA students, startup founders and policy advisors make up the audience for this edition.
- Academic researchers specializing in international trade, marketing theory, or global supply chains
- Marketing directors and brand managers overseeing multinational product portfolios
- MBA and doctoral students seeking feedback on international business dissertations
- Trade policy analysts and government economic advisors
- Startup founders scaling into foreign markets for the first time
- Corporate strategists at multinational enterprises navigating post-pandemic market realignment
- Management consultants advising clients on cross-border market penetration and localization
Select Ticket Type
Registration for the 37th International Conference on International Business and Marketing offers several tiers designed to accommodate the diverse needs of academics, professionals, and students. All listed prices are fully inclusive of applicable taxes, so the amount you see is exactly what you pay, with no surprises at checkout. We invite you to review the available options and select the registration category that best reflects your participation level and professional stage.
Registration Fees
- Early Bird Author Registration – US$499 For authors keen on availing a $100 discount on the regular registration fee, early bird registration is recommended.
- Regular Author Registration – US$599 If the early bird deadline has been missed, authors can opt for the regular registration process.
- Listener Registration – US$499 Individuals interested in attending the conference to expand their knowledge and network can register as listeners.
What Registration Includes
- Admission to the conference sessions
- Conference materials
- Presentation opportunity for eligible authors and speakers
- Certificate of participation or presentation for eligible registered participants
- Networking access
- Conference photo session
- Official registration confirmation
- Invitation letter support for eligible registered participants
- Refreshments or meal items as confirmed in the final venue package
Invitation Letter Support
Upon completing registration for the 37th International Conference on International Business and Marketing, accepted participants may formally request an official invitation letter to support their travel planning, visa applications, and institutional approval processes. This letter is issued on conference letterhead and confirms your participation status, the event dates, and the Toronto venue details.
To request your invitation letter, please ensure your registration payment has been finalized and your submission, if applicable, has received an acceptance notification. Requests are typically processed within three to five business days, and the letter will be delivered electronically to the email address provided during registration.
It is important to note that the invitation letter issued by the conference organizing committee is a supporting document only and does not constitute a guarantee of visa approval. All visa decisions rest solely with the relevant immigration authorities of Canada, and applicants are responsible for meeting the entry requirements applicable to their nationality. The conference committee cannot intervene in or influence consular decisions in any capacity.
Before You Register
- Registration fees are non-refundable and cannot be transferred to another person. If your visa is refused, you get 50% off one new registration for a later edition in your name.
- Your invitation letter is emailed within 3 to 5 business days after your payment is verified.
- You arrange your own visa, travel and accommodation.
Call for Papers – 37th International Conference on International Business and Marketing
Researchers and practitioners are warmly invited to submit original contributions that push the frontiers of international business and marketing scholarship. The 37th edition particularly welcomes interdisciplinary work that challenges conventional frameworks and offers actionable insights for a rapidly shifting global marketplace.
Accepted work may be considered for the conference proceedings where applicable and is presented during the event in Toronto, Canada.
Suggested Submission Topics:
- Cross-cultural consumer behavior analysis
- Digital marketing in emerging economies
- Global brand equity management
- Multinational market entry strategies
- International B2B relationship dynamics
- Trade policy impact on marketing channels
- Foreign direct investment and brand positioning
- Localization vs. standardization in global campaigns
- Social media influence across border markets
- Sustainability reporting in international firms
- Export marketing for SMEs
- Geopolitical risk and international marketing decisions
Paper and Abstract Submission
Authors are invited to submit abstracts, research papers, case studies, review papers or professional practice presentations.
All submissions are reviewed before acceptance. Submitted work should be original and not previously published.
For the 37th edition, papers can cover any of the conference tracks, for example Cross-cultural consumer behavior analysis, Social media influence across border markets or Sustainability reporting in international firms.
| Submission Type | Description |
|---|---|
| Abstract | A concise summary of the research, case study or presentation topic |
| Full Paper | A complete academic or professional paper |
| Case Study | A practical business, management or economic case analysis |
| Review Paper | A literature-based research or industry review |
| Professional Presentation | A practice-based presentation from professional experience |
Submission Guidelines
- Submissions must be written in English.
- Submissions must be original and relevant to the conference theme.
- Abstracts should clearly describe the purpose, method, findings and relevance of the work.
- Full papers should normally be between 4 and 12 pages.
- Authors must complete registration after acceptance to confirm participation.
Peer Review Details
All full-paper submissions to the 37th International Conference on International Business and Marketing undergo a double-blind peer review process, evaluated by reviewers in the field. Reviewers assess submissions on originality, methodological soundness, relevance to the conference themes, and potential contribution to the field.
To know more about our peer review details, visit here.
Submission Form
Note: If you are interested in participating as an author, you must submit your paper through the Author Paper Submission Form before completing the payment and registration.
Best Paper Award
The Best Paper Award will be announced at the conference closing session. The winner will be rewarded with:
- Recipients of the Best Paper Award will receive a certificate of excellence along with formal recognition in the conference proceedings and across all official conference communications and social media channels
- Winning authors will also be offered a complimentary expedited recommendation to a curated selection of partner peer-reviewed journals, providing a significant advantage in accelerating the formal publication of their recognized research
37th International Conference on International Business and Marketing – May 03, 2027 – Toronto, Canada
[Registration starts 9 AM, Gate closes 9:30 AM]
| Time | Activity |
|---|---|
| 9:00 AM – 10:00 AM | Registration and networking |
| 10:00 AM – 10:20 AM | Opening remarks |
| 10:20 AM – 11:00 AM | Keynote session |
| 11:00 AM – 12:30 PM | Technical Session 1 |
| 12:30 PM – 1:30 PM | Lunch break |
| 1:30 PM – 3:00 PM | Technical Session 2 |
| 3:00 PM – 3:30 PM | Coffee break |
| 3:30 PM – 4:30 PM | Panel discussion and audience Q&A |
| 4:30 PM – 5:00 PM | Certificate distribution and photo session |
| 5:00 PM – 6:00 PM | Networking session |
Venue
To be announced.
Contact Us
3 Massey Square, East York, Ontario M4C 5L5, Canada
E-mail: [email protected]
Keynote Speaker
Keynote speaker to be announced. Focus: global transformation, leadership, innovation, and strategic growth.
Conference Terms
- Name or spelling changes to an issued invitation letter cost US$50.
- A notarized invitation letter is an optional extra service (US$100), sent within 10 business days after payment. It supports a visa application but does not guarantee approval.
Terms and ConditionsRefund PolicyNotarized Invitation Letter
Disclaimer
- The 37th International Conference on International Business and Marketing is designed as a multidisciplinary forum; while the core focus is international business and marketing, submissions that incorporate perspectives from economics, sociology, political science, communication studies, or technology are welcome where they contribute meaningfully to the central themes
- Submission of an abstract or full paper does not confirm attendance at the conference; authors and participants must complete the formal registration process and receive an explicit confirmation email before their attendance is considered secured
- Registered participants are encouraged but not obligated to attend every session; however, presenters are expected to be present for their designated time slot, and failure to present without prior notice may affect eligibility for proceedings inclusion and future participation in the conference series

