Conference Objectives
- Encourage cross-disciplinary dialogue between marketing practitioners, data scientists, and technology innovators tackling real-world digital challenges
- Showcase original research on algorithmic advertising, AI-powered personalization, and the evolving dynamics of platform ecosystems
- Critically examine the ethical dimensions of consumer data collection, behavioral targeting, and privacy-first marketing architectures
- Accelerate knowledge transfer from academic laboratories to industry pipelines, shortening the gap between discovery and deployment
- Cultivate a global professional network spanning agencies, tech firms, academic institutions, and independent researchers across six continents
- Identify emerging methodological frameworks that improve the rigor and reproducibility of digital marketing research outcomes
Who Should Attend
Doctoral researchers with early findings, marketing faculty, senior brand strategists and data analysts will find a place here.
- Digital marketing researchers and faculty from universities and business schools worldwide
- Chief Marketing Officers and senior brand strategists navigating AI-driven transformation
- Marketing technology product managers and SaaS platform innovators
- Data analysts and marketing scientists specializing in attribution and consumer behavior modeling
- Advertising agency creatives and performance marketing specialists
- Doctoral candidates and postgraduate researchers presenting early-stage findings
- Policy researchers and regulators examining digital advertising standards and data governance
Select Ticket Type
Registration for the 24th International Conference on Digital Marketing and Technology in Oakville offers a range of ticket categories designed to accommodate the diverse backgrounds and needs of our attendees. Whether you are presenting new research or joining as an industry observer, there is a registration tier suited to your participation. All listed ticket prices are fully inclusive of applicable taxes, so the price you see is the price you pay, with no surprises at checkout.
Registration Fees
- Early Bird Author Registration – US$499 For authors keen on availing a $100 discount on the regular registration fee, early bird registration is recommended.
- Regular Author Registration – US$599 If the early bird deadline has been missed, authors can opt for the regular registration process.
- Listener Registration – US$499 Individuals interested in attending the conference to expand their knowledge and network can register as listeners.
What Registration Includes
- Admission to the conference sessions
- Conference materials
- Presentation opportunity for eligible authors and speakers
- Certificate of participation or presentation for eligible registered participants
- Networking access
- Conference photo session
- Official registration confirmation
- Invitation letter support for eligible registered participants
- Refreshments or meal items as confirmed in the final venue package
Invitation Letter Support
Upon completing your registration for the 24th International Conference on Digital Marketing and Technology in Oakville, Canada, you may formally request an official invitation letter from the conference secretariat. This document is prepared to assist international delegates in planning their travel and is typically referenced when arranging institutional approvals, funding applications, or leave of absence from academic or professional roles.
The invitation letter includes key conference details such as dates, venue, and your registered participation status. It is issued exclusively to individuals who have completed a valid registration and, where applicable, submitted an accepted abstract or full paper. Requests are processed in the order they are received, and delegates are advised to submit their request promptly to allow adequate lead time for travel arrangements.
Please note that while the conference secretariat is pleased to provide official invitation letters as a courtesy to registered participants, the issuance of this document does not guarantee the granting of a visa or entry permit to Canada. All visa-related decisions rest solely with the relevant immigration authorities, and delegates are strongly encouraged to initiate their visa applications early and consult the appropriate consulate or embassy for guidance specific to their nationality and circumstances.
Before You Register
- Registration fees are non-refundable and cannot be transferred to another person. If your visa is refused, you get 50% off one new registration for a later edition in your name.
- Your invitation letter is emailed within 3 to 5 business days after your payment is verified.
- You arrange your own visa, travel and accommodation.
Call for Papers – 24th International Conference on Digital Marketing and Technology
The 24th edition invites researchers and practitioners to submit original, unpublished work that advances theoretical understanding or practical application within digital marketing and technology. Submissions that challenge prevailing assumptions, introduce novel methodologies, or present empirically grounded insights are especially encouraged.
Accepted work may be considered for the conference proceedings where applicable and is presented during the event in Oakville, Canada.
Suggested Submission Topics:
- Generative AI in content marketing
- Programmatic advertising optimization strategies
- First-party data and cookieless targeting
- Influencer marketing effectiveness measurement
- Omnichannel customer journey mapping
- Conversational marketing and chatbot UX
- Short-form video platform algorithms
- Marketing mix modeling and attribution
- Social commerce and shoppable media
- Neuromarketing and digital consumer psychology
- Privacy-preserving ad technology
- Voice search and semantic SEO trends
Paper and Abstract Submission
Authors are invited to submit abstracts, research papers, case studies, review papers or professional practice presentations.
All submissions are reviewed before acceptance. Submitted work should be original and not previously published.
For the 24th edition, papers can cover any of the conference tracks, for example Generative AI in content marketing, Programmatic advertising optimization strategies or Privacy-preserving ad technology.
| Submission Type | Description |
|---|---|
| Abstract | A concise summary of the research, case study or presentation topic |
| Full Paper | A complete academic or professional paper |
| Case Study | A practical business, management or economic case analysis |
| Review Paper | A literature-based research or industry review |
| Professional Presentation | A practice-based presentation from professional experience |
Submission Guidelines
- Submissions must be written in English.
- Submissions must be original and relevant to the conference theme.
- Abstracts should clearly describe the purpose, method, findings and relevance of the work.
- Full papers should normally be between 4 and 12 pages.
- Authors must complete registration after acceptance to confirm participation.
Peer Review Details
All full paper and abstract submissions to the 24th International Conference on Digital Marketing and Technology undergo a structured double-blind peer review process, evaluated by a program committee composed of established academics and senior practitioners from the field. Reviewers assess submissions on the basis of originality, methodological rigor, relevance to the conference themes, and the clarity with which findings or arguments are communicated.
To know more about our peer review details, visit here.
Submission Form
Note: If you are interested in participating as an author, you must submit your paper through the Author Paper Submission Form before completing the payment and registration.
Best Paper Award
The Best Paper Award will be announced at the conference closing session. The winner will be rewarded with:
- Recipients of the Best Paper Award will receive a certificate of excellence along with prominent recognition across all official conference communications, proceedings, and social media channels, providing lasting visibility within the global digital marketing and technology research community.
- Winning authors are also granted a complimentary registration credit applicable to a future edition of the conference, acknowledging their outstanding scholarly contribution and encouraging their continued engagement with this premier international forum.
24th International Conference on Digital Marketing and Technology – January 30, 2027 – Oakville, Canada
[Registration starts 9 AM, Gate closes 9:30 AM]
| Time | Activity |
|---|---|
| 9:00 AM – 10:00 AM | Registration and networking |
| 10:00 AM – 10:20 AM | Opening remarks |
| 10:20 AM – 11:00 AM | Keynote session |
| 11:00 AM – 12:30 PM | Technical Session 1 |
| 12:30 PM – 1:30 PM | Lunch break |
| 1:30 PM – 3:00 PM | Technical Session 2 |
| 3:00 PM – 3:30 PM | Coffee break |
| 3:30 PM – 4:30 PM | Panel discussion and audience Q&A |
| 4:30 PM – 5:00 PM | Certificate distribution and photo session |
| 5:00 PM – 6:00 PM | Networking session |
Venue
To be announced.
Contact Us
3 Massey Square, East York, Ontario M4C 5L5, Canada
E-mail: [email protected]
Keynote Speaker
Keynote speaker to be announced. Focus: global transformation, leadership, innovation, and strategic growth.
Conference Terms
- Name or spelling changes to an issued invitation letter cost US$50.
- A notarized invitation letter is an optional extra service (US$100), sent within 10 business days after payment. It supports a visa application but does not guarantee approval.
Terms and ConditionsRefund PolicyNotarized Invitation Letter
Disclaimer
- The 24th International Conference on Digital Marketing and Technology is designed as a multidisciplinary forum; while the core focus is digital marketing and technology, contributions drawing on adjacent fields such as information systems, behavioral economics, communication studies, or consumer psychology are welcome where they meaningfully advance the conference’s scholarly themes.
- Registration and payment of conference fees confirm a delegate’s intent to attend but do not constitute a guarantee of physical attendance; the organizers reserve the right to modify the program, schedule, or delivery format in response to circumstances beyond their reasonable control, and registered participants will be notified of any material changes as promptly as possible.
- Delegates are responsible for attending the specific sessions, workshops, or tracks for which they have registered or been scheduled; the conference organizers cannot be held liable for a participant’s failure to attend individual sessions, and certificates of participation or presentation are issued based on verified attendance records maintained by conference staff.

